Influencer Marketing Intelligence platform to drive real business results.Request a call
Company
Resources
AI FOR SOCIAL & CREATOR ECONOMY

Walk into every room with the answer.

Ask anything about social and creators, and get the answer in seconds.

universe by primetag

Powering 14,000+ marketers daily

MEET UNIVERSE

Decisions that used to take weeks now take minutes.

Text discussing the momentum in skincare driven by dermatologist creators, with mentions up 210% this quarter. Includes images of individuals.

Capabilities

One prompt. A Universe of possibilities.

Universe runs on billions of social data points, fully indexed. That depth is what makes it a social intelligence platform flexible enough to handle any social question.

CREATOR DISCOVERY & VETTING

Find & Vet Creators

Editorial Fit - A person with blonde hair and pink lipstick poses against a pink background, wearing a sheer black top. Overlaid text reads "Skincare," "Cosmetics," and "94% Topic match."

Editorial Fit

Confirm a creator already talks about what you sell, before you reach out.

“Has @beautycreator published any content about skincare and cosmetics in the last year?”

Brand Safety - Two people stand indoors next to a table and stairs, with text displaying "Flags found: 0" and "98% Safety score."

Brand Safety

Catch reputational risks in a creator's history before they become yours.

“Has @creator ever talked about criminal behaviour, extreme political views, or negative media coverage?”

Fair Pricing - Three people in colorful clothing sit together on the floor, with overlay text showing a recommended fee of $18,400, a target CPM of $25, and "Within budget."

Fair Pricing

Get a defensible rate backed by real performance data, not a media kit guess.

“Run a fair-pricing analysis for @creator on TikTok over the last year.”

CAMPAIGN REPORTING & ANALYTICS

Measure What Worked

Two individuals pose in a neon-lit setting with text showing EMV predictions for 2024 and 2025. An arrow indicates a 43% increase.

Cross-campaign comparison

See exactly which of your campaigns performed better, and the real reasons why.

“Compare the following campaigns’ performance: #Sun25 and #Sun26.”

Creator Monitoring - Man operating a camera with statistics overlay: 1.5M views, $476,697 EMV, 82.4K engagements, and 6 campaigns tracked, against a pink background.

Creator monitoring

Every post, every campaign, one creator's full performance history in seconds.

“List content and its performance for all collaborations with @creator.”

Sentiment Analysis - A close-up of a DJ's hand adjusting a mixer in a dimly lit room, with overlay text: "Positive 86.3%" and "Neutral 13.3%," and "TikTok Winner" badge.

Sentiment analysis

Read the emotion behind every campaign: what audiences loved, what fell flat, and why.

“Use #campaign sentiment data to see how the audience perceives @brand and its products.”

SOCIAL LISTENING & COMPETITIVE ANALYSIS

Catch Trends and Brand Crises Early

Mention Trends - Three people are blurred in the background, with a smartphone filming them. Overlays show financial figures and a 94% topic match indicator.

Mention Trends

Watch mentions of your brand rise or fall, month by month.

“Show @creator’s history of mentions of @brand, with a monthly line chart of mention count.”

Market Listening - A person takes a photo of another seated under neon lights with analytics overlays showing views, EMV, engagements, and campaigns tracked.

Market listening

Hear how loud your brand is in any single market, instantly.

“Show total mentions of @brand on TikTok in Italy over the last month, plus the number of unique creators.”

Competitive Tracking - Three men walking in a modern hallway, with TikTok and YouTube engagement rates displayed in text boxes above them.

Competitive Tracking

Find out if a creator is quietly working with your rivals too.

“Has @creator tagged any of these brands: @competitor, @competitor during the last year?”

Data & Primetag

The largest proprietary dataset for Creator & Influencer Marketing

Every Instagram post and story, TikTok video, and YouTube upload - structured, indexed, and searchable in milliseconds. That's the depth that makes Universe reliable.

Explore API & MCP
A smartphone on a stand records a person cooking in a kitchen, surrounded by fruits and kitchen items, with a Youtube icon overlay.
A hand holding a smartphone displaying an Instagram photo of a stylish woman. The screen shows engagement options. A "Play story" button is in view.
A person sitting on a chair, holding a phone and a drink can. TikTok logo and "Play video" button overlay. Neon lights on a brick wall.
10B+
Creator & Social content pieces structured
15M+
New pieces added every day - stories included
14K+
Marketers rely on our data daily
0.4s
To access indexed data
“What started as a media channel has become a strategic intelligence capability for our business.”
Diogo Pontes
Head of Digital, NAOS Group
Community

Part of the Creator Economy. Not just a tool for it.

Primetag is present at the events, in the conversations, and alongside the teams that are shaping the future of creator and social marketing.

EventOctober 2026

Social Economy Madrid

EventJune 2026

Cannes Lions 2026

EventSeptember 2026

YOUPIX Summit

StudyJune 2026

Influencer Marketing Study Brazil

universe by primetag

Ready to see it for yourself?

universe by primetag

Powering 14,000+ marketers every day